Video Strategy
Did you know that videos are the ultimate tool for converting leads into loyal customers online?
A video strategy is the process of understanding your business goals and creating engaging videos that :
Make you stand out from the competition
Build trust and resonate with your customers
Streamline your customer journey
Optimise your business with in-house training and educational videos
Take a look below to see some of the ways our video strategies have helped our clients!
Video Strategy - Abacus
‘Brand Message’ or ‘Landing page’ videos can increase conversions by 86%.
94% of people say they watch videos to better understand a product or service.
Video is the number one form of online content that converts leads into customers.
The 3 Video Recipe For Growing Your Business
Testimonials
Promo Videos
Brand Message Videos
Pricing Guide
Recent Video Strategies
Abacus Marque & Event Hire
100 + Video Strategy
Mark Hammond, Founder and Director of Abacus Marquee Hire, knows the importance of using video to grow a successful business. His goal was clear: to integrate video at every stage of his business to make the customer experience smoother, build trust with potential customers, and educate his employees with in-house training videos.
We created a 100+ video distribution strategy, including:
1 x Brand Message video
20 x Explainer videos
10 x Client testimonial videos
20 'Employee educational videos
50 x Event Videos
The success of the Brand Message Video doubled their website conversion rate, and what started as a one-off project, we now work with Abacus on a monthly basis.
Event Videos
Testimonial Videos
Educational Videos
Video Gallery
Hear From Mark
Race Armour
Vehicle Paint Protection Specialists.
Race Armour partnered with us to create a winning video marketing strategy to launch their brand-new vehicle paint protection films on a global scale. We conducted thorough competitor research and created a detailed distribution plan for the video content. Our expert team produced a high-quality promotional video, an easy-to-follow application tutorial, and two engaging social media adverts. We also tested our content with target audiences using paid advertising to ensure maximum impact before the launch.
Promotional Video
Video Strategy - Promo
Tutorial Video
Video Strategy - Tutorial
Social Media Adverts
'“Sam and his team not only helped launch our brand and educate our customers, but the social media adverts alone generated over £10,000 in sales in the first month, which more than covered our investment.”
Ian Haywood, Race Armour ⭐️⭐️⭐️⭐️⭐️
Why Choose S Works Studio…
S Works Studio is a 5 star rated video production company based in Hitchin and the surrounding areas of Hertfordshire. S Works Studio provides video production services including social media content, video strategy, drone filming, bespoke videos and wedding films. With many years of experience in the industry, we have worked with hundreds of clients, all with unique requirements and video production goals. We work with companies looking to promote their business to clients looking for a wedding videographer to create their perfect wedding film. We get to know our clients inside and out before working with them, so we can offer a tailored solution for every project we undertake. If you want to find out how we can help, contact and speak to one of the team at S Works Studio in Hertfordshire today.
Google ⭐️⭐️⭐️⭐️⭐️
TrustPilot ⭐️⭐️⭐️⭐️⭐️
FAQ’s
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A video strategy usually last from 3,6, or 12 months, depending on how many videos you choose. The process requires lots of planning, research and testing to achieve the best results.
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It depends; we offer single videos like the Brand Message Video, which includes a primary video strategy. We suggest starting with the business booster package, which consists of a detailed video strategy and uses our proven 3 video recipe to achieve fantastic results.
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All video strategy are part of our contract and service agreement. You must provide three months' notice to cancel or let the process run its course before withdrawing. E.g. you cannot cancel a 3-month strategy until the three months are over, and you can cancel a 6-month plan with three months' notice.
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We usually allow 3 -4 weeks to create the videos. If you have chosen a video strategy, the first month is allocated to planning and research, followed by filming the video content. We should be ready to implement the video strategy by the third month. If you choose to run ads, there will also be a period of audience testing to achieve the best results.